Top 10 Rankings 2015

Research Note: World Leader Rankings on Twitter December 2015 16 Klout Scores: President Obama had the highest Klout6 score at the writing of this report at 98 (as compared to 99 in 2014), followed by the leaders of Spain, UK, France, India, Brazil and Mexico). Those with Klout scores from 70-80 are “thought leaders that are not only referring content, but creating original content and ideas.” Eighty and above reflects that the personality is extremely well known. Name Country Klout Score 2015 Ranking 2015 President Barack Obama United States 98 1 Prime Minister Mariano Rajoy Brey Spain 93 22 Prime Minister David Cameron United Kingdom 92 19 President François Hollande France 90 17 Prime Minister Narendra Modi India 89 2 Prime Minister Benjamin Netanyahu Israel 88 27 President Dilma Rousseff Brazil 87 8 President of Ecuador Rafael Correa Ecuador 87 14 Prime Minister Mark Rutte Netherlands 87 26 President Enrique Peña Nieto Mexico 86 5 6 Klout is a website and mobile app that uses social media analytics to rank its users according to online social influence via the Klout Score, which is a numerical value between 1 and 100, with 100 being the most influential. In determining the user score, Klout measures the size of a user’s social media network and correlates the content created to measure how other users interact with that content. Social influence measurement is an evolving field with standards yet to be agreed upon and the scores currently remain volatile. President Barack Obama United States 981 Prime Minister Mariano Rajoy Brey Spain 9322 Prime Minister David Cameron United Kingdom 9219 President François Hollande France 9017 Prime Minister Narendra Modi India 892 Prime Minister Benjamin Netanyahu Israel 8827 President Dilma Rousseff Brazil 878 President of Ecuador Rafael Correa Ecuador 8714 Prime Minister Mark Rutte Netherlands 8726 President Enrique Peña Nieto Mexico 865

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